Prudential ICICI bank-investments
through the website have touched the Rs 2 crore mark.
Mumbai, June 28, 2004
Kalyan Prasath, VP, Prudential ICICI, said, Within
a year of first going live, registration on our online transaction website
has grown from just 2,000 users to a current 11,000 plus audience. Thats
a significant achievement in itself. Whats more, the investments
through the website have touched the Rs 2 crore mark. A significant
number of NRIs have registered on the website, and we receive
traffic from the Middle East as well.
We purchased the entire web infrastructure for
about Rs 6-7 lakh. The TCO has been realized within a year of operation.
The online model has become popular due to the fact that it offers our
customers the convenience of remotely logging on from their residence,
and make complete transactions online. said Prasath.
Registered users can simply select any of the
six banks with which they have a valid netbanking account, and make
secure transactions online. Payment is authorized online, and the system
directly credits the amount, explained Prasath.
Prasath added, KPMG has established concrete
security guidelines and set a robust framework for our organization
by conducting extensive audits. Paladion Networks has carried out the
hardening of our systems. Our security is complete with a firewall,
IDS, and vulnerability assessment tools running on the server. VeriSign
provides 128 bit encryption necessary for secure online payment.
ICICI is an asset management company - a joint venture
between Prudential, UK based insurance company and ICICI Bank.